Getting the world in shape for summertime, TSM is working with professional trainer Bryan Meyer to develop a series of exercise and training videos. Bryan Meyer has trained numerous professional athletes and works with clients of every skill level. Regularly traveling and training with Dwight Howard of the Orlando Magic, Bryan has developed a series of intense workouts and skills that he wants to share with the world. At Bryan Meyer’s facility in Altamonte Springs TSM is filming and editing a 6-8 disc DVD series for pro athletic training for sports and strength building. Bryan is going to be distributing the DVD’s worldwide and should be released sometime in the third quarter of 2011. Look out for the pilot coming soon!

Follow Bryan Meyer on twitter and facebook for health and fitness tips and visit http://www.bmeyertraining.com.

This entry was posted on Saturday, March 19th, 2011 at 9:20 am and is filed under TSM STUDIO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

TSM did a soft website launch of Dwight Howard’s new website. Dwight’s marketing team and TSM decided to do a stealth launch to release the updated website because there are still some features and content that need to be added. The official launch will be coming soon but we wanted to unveil the new graphics and content to coincide with Dwight Howard’s brand and accomplishments.

Visit DwightHoward.com to see the new website.

This entry was posted on Saturday, March 19th, 2011 at 9:06 am and is filed under TSM STUDIO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

A few months ago TSM’s friend and client Fred Hammond stopped by TSM Studio for a full day of filming for new music videos. On a short notice we pulled together a 13-man crew and filmed 2 music videos. Below is the final video for Dwelling Place, Fred’s newest single off of Life is the Word.

Visit their website for more information and videos from Fred Hammond!

This entry was posted on Friday, March 18th, 2011 at 3:16 pm and is filed under TSM STUDIO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

TSM celebrated our 7-year anniversary this month and took the festivities to Las Vegas! Devotion Vodka hired TSM to fly into Vegas to film their events during the 2011 Night Club & Bar Show. Prior to the trip Devotion contacted us to produce a video telling the story of their brand. They needed a dynamic video of visuals to play at the NCB Show & at their launch party so TSM used a jib to create unique camera angles and combined their footage with TSM’s.

Devotion Vodka was one of the headlining sponsors at this year’s Night Club & Bar Show and TSM was there to film co-owner Mike The Situation (MTV’s Jersey Shore) at the ribbon cutting ceremony to kick off the event.

The night before the opening ceremony was Devotion Vodka’s launch party at Club Haze at the Aria in City Center. Hiphop group 3-6 Mafia jumped on stage with Mike The Situation and did an impromptu concert to top off this epic night. Throughout the entire night the video that we created was looping on a 200 ft long video screen in Club Haze. Overall this trip was a successful run of events and a great way to celebrate 7 years of business!

This entry was posted on Friday, March 18th, 2011 at 3:04 pm and is filed under TSM STUDIO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Client: D12 Foundation

List of Services: Logo, branding, website development, social media branding and maintenance, video production and editing.

TSM has a long history working for Dwight Howard. In a time span of about 5 years, TSM has completed 2 websites, multiple videos, marketing materials, branding tools and social media campaigns for Dwight Howard and his hard working team.

Valentine’s Day 2011 marked the launch of Dwight Howard’s charity called the D12 Foundation. The D12 Foundation evolved from multiple charities into one all-encompassing foundation dedicated to providing a “long-standing and positive impact on the lives of children worldwide.” Leading up to the debut, TSM has helped Dwight compile the footage from his trips to China and Haiti to create a video that evokes emotion as you see the D12 Foundation in action. They kicked with a media day on Monday February 14^th by showing the public how Dwight and the D12 Foundation plan on empowering children and teens around the world and in his own backyard with the help TSM crew.

Process:

In the beginning stages of the development of the D12 Foundation they first came to TSM to assist with the logo and branding of the charity. TSM worked diligently with the D12 Foundation’s Executive Director Brooke Zapata to build a brand and logo that represented the organic and sincere roots of the foundation while still staying true to the Dwight Howard brand.

Next was TSM’s web and graphics department worked on building the concept and layout for the D12 Foundation website www.D12Foundation.org. Key points were organization and visuals, creating a website that provided up to date news, visuals and activities of the D12 Foundation.

Keeping with the consistency of the D12 brand, TSM designed a handful of marketing tools including business cards, letterheads, posters and life size cutouts of Dwight Howard to give out during visits to hospitals and community centers.

Throughout this process of the building the website TSM’s social media team worked on establishing a social media presence for the charity. Twitter and facebook accounts were set up for the D12 Foundation uploading pictures and content leading up to the launch of the entire campaign.

Media Day – February 14, 2011:

The day of the D12 Foundation launch Dwight Howard visited 4 locations around Central Florida visiting children and promoting his new charity. TSM traveled with Dwight and the D12 Foundation to four different locations in Central Florida: Florida Hospital for Children, Special Olympics, Big Brothers Big Sisters Orlando and Dream Academy (for the full itinerary click here).

TSM will produce 5 separate videos of the media day launch, one for each of the four locations and one final video summing up the entire media day.

This entry was posted on Wednesday, February 16th, 2011 at 1:07 pm and is filed under TSM STUDIO. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

TSM has put the finishing touches on a brand new project for Dwight Howard. We have designed a poster and signing card for Dwight to distribute at games, events, signings and appearances. The poster and signing card will be distributed as a personalized handout free of cost and will not be available for purchase.

The custom design was created with graphics based on Dwight Howard’s ADIDAS Beast Campaign. We had to get approval through the NBA, ADIDAS and Dwight Howard’s team to fulfill the design.

If you’re on the lucky ones to get a poster or a signing card email us your picture to info@tsmstudio.com and we’ll put it on the TSM facebook page!

This entry was posted on Friday, January 7th, 2011 at 2:31 pm and is filed under TSM STUDIO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

In the beginning of October TSM’s Jason & Ryan flew to Fayetteville, North Carolina to work with Fred Hammond. Fred Hammond was performing at the 52^nd Anniversary Celebration & Empowerment Conference at the Crown Center in Fayetteville. fHammond Family Entertainment was a sponsor for the event and is also working closely with TSMon upcoming projects.

Jason & Ryan utilized 2 cameras to capture interviews of people at the events, visiting booths and getting feedback on the conference. The concert portion of the event had performances with gospel artists Tye Tribbett, Bishop Rudolph McKissick, Jr., Lee Williams & The Spiritual QCs, Stephen Hurd and of course Fred Hammond. During his set Fred requested that Jason & Ryan come on stage to film him and his band during the entire performance. A packed venue of 13,000 was a great experience for TSM and the perfect snapshot for the footage of the event. All the film captured will be utilized for promotional material and videos for the new fHammond Family Entertainment website and marketing packages that TSM is putting together.

52^nd Anniversary Celebration & Empowerment Conference

This entry was posted on Thursday, October 21st, 2010 at 2:08 am and is filed under TSM STUDIO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Jason Ross, TSM’s CEO has recently become a published co-author. Richard Seppala also known as the “R.O.I. guy” compiled a book entitled R.O.I. Marketing Secrets Revealed. The book is a ‘collective MasterMind effort of 36 of America’s leading Marketing Experts’ dedicated to educate and expand knowledge of marketing in today’s competitive world of business. The chapters contain topics like direct mail, trade shows, google, radio, internet and more. Jason relives the beginning of his entrepreneurship and goes into detail about Xcell Advertising in his chapter (chapter 16). The book is available in stores and on Amazon.com!

This entry was posted on Thursday, September 30th, 2010 at 10:45 am and is filed under TSM STUDIO, XCELL ADVERTISING. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Razor and Tie Records has teamed up with Orlando Magic Super Star Dwight Howard to create a kids music CD entitled ‘Shoot For The Stars’. Dwight Howard is known for his philanthropy work and connection to children and has asked TSM to bring together all the pieces to create the visual aspect of the album. The CD features Dwight Howard singing on 13 tracks as a collection of fun dance songs for kids to sing a long and have a good time with. There are 12 cover songs consisting of current familiar pop songs that one might hear on their local radio station. Dwight’s album was produced by Latin GRAMMY nominated producer Loren Harriet. Loren also produced former New York Yankee star Bernie Williams’ two critically acclaimed albums which yielded two number 1 Billboard jazz singles. Loren also serves as co-executive producer of Dwight’s album.

TSM built a graphics scheme and design the album artwork that will be released for national sale. We created a storyboard laid out for Dwight and his team to fully grasp and critique throughout the design process. This project was a fantastic opportunity to build TSM’s repertoire by exploring new markets and creating groundbreaking brand development.

This entry was posted on Wednesday, September 22nd, 2010 at 10:00 am and is filed under TSM STUDIO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Over the weekend TSM orchestrated a photo shoot and video interview with up and coming singer Christine Vest. Christine Vest is an extremely talented singer/songwriter out of California who hired TSM to help boost her marketing efforts. With the pictures and video from the photo shoot TSM will build a new website and launch a social media campaign for the rising star.

The photo shoot kicked off early Sunday afternoon at Plush Studios (formerly known as ARS Studio) which is known for its attention to detail when it comes to décor. Plush has various rooms with different themes, color schemes and intricate wall designs and we thought it would be the perfect backdrop for this project. Alex Mauro, photographer for TSM, photographed Christine in 3 different rooms with 3 outfit changes. We utilized props like Christine’s brand new customized guitar, the enormous sound board in one of Plush’s studios and a piano in the ‘live’ room. After the 3 set changes TSM took the production down the street back to our studio to conduct the video interview.

Our video production team created a set with the backdrop being a beautiful arcusstone wall in TSM’s conference room. We compiled interview questions to better inform the public about this humble, charming and beautiful 22 year old who loves to sing and write spiritual songs and songs about life, love and everyday experiences.  At the end of the interview Christine Vest sang and played on the guitar of one of songs ‘Your Love Is My Air’. In the meantime check out Christine Vest’s YouTube page. View some of the behind the scenes photos taken by Vanessa of CultureClimax.com below. Video & Photo Shoot pictures coming soon!

This entry was posted on Monday, September 20th, 2010 at 9:37 am and is filed under TSM STUDIO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Seven years ago we launched our company and opened TSM studio in Winter Springs, Florida next to close friends and affiliates ARS Studio (now Plush Studios). Fast forward seven years as TSM says goodbye to their former facility and hello to a brand new state of the art studio right down the street.

For the past few months President Jason Ross has been diligently putting together the pieces to a brand new space that will facilitate and enhance the companies services and image.

Maintaining clients, meeting and deadlines over the past few months has been somewhat of a challenge during the building and moving process, but the payoff is well worth it. TSM is now double the space, with a conference room, lobby, multiple offices and an enormous green screen large enough to fit a car or 2.  With the capabilities to create larger in house productions we have expanded TSM’s video repertoire tremendously!

TSM and all of our staff are ecstatic about the new workspace. This is just another step into the future of our expanding company!

This entry was posted on Thursday, September 16th, 2010 at 9:12 am and is filed under TSM STUDIO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

With the expansion of our new facility, TSM has teamed up with major client to create a whole line of exercise DVDs! The project, entitled ‘House of Bods’, has contracted TSM to outline, produce and distribute two DVDs and commercials nationwide from the ground up. The company funding the project is utilizing top notch equipment and supplies to facilitate each aspect of the production.

For the video production aspect the set will be taking place at TSM Studio and on site at the Plaza Theater on Bumby Avenue in the heart of Orlando. The equipment we will incorporate to create this production will be:

- 4 Sony F-900 “CineAlta’s” (George Lucas used these cameras to film the 3 new Star Wars Movies)

- HD/SDI Monitors

- 30 foot Jimmy Jib Triangle

- Doorway Dolly with semi circle track

- Steadycam Pro Video

TSM’s audio production department will be creating 2 – 35 minute soundtracks of original music for the project to create synergy and provide House of Bods with the complete package focusing on the upmost quality of sound. New age graphics and animation will be incorporated into the videos for the DVD menus and will pour over into the website which will also be created by TSM. Packaging including DVD and CD covers will also be customized by our graphics department. The final step will be facilitating sales via the website and marketing the DVDs and CDs via online promotion and advertising. This is an exciting endeavor for TSM, among the enthusiasm surrounding the development of a national DVD we will be completely overseeing all aspects of the project including planning, production, distrubution and marketing.

This entry was posted on Thursday, September 16th, 2010 at 9:10 am and is filed under TSM STUDIO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.